What is incognito?
Founded by Lucinda Hall in 2017, incognito is a unique art initiative that makes art accessible and affordable while raising vital funds for The Jack and Jill Children’s Foundation. The concept is simple - original artworks by emerging and internationally acclaimed artists, each artwork could be yours for a €75 donation to the Jack and Jill Children’s Foundation.
Now celebrating its tenth year, incognito has become Ireland’s largest online art sale. The 2026 sale takes place on May 20, featuring 1,926 original artworks. To mark this milestone, each piece will be created on a newly enlarged 6 x 8-inch postcard size and will be available to view online from April 22.
Since its launch, incognito has attracted contributions from renowned artists and celebrities including Bruce Springsteen, Bono, Tracey Emin and Ronnie Wood, alongside exciting new and established talent. Over the past decade, it has raised €1.4 million, funding over 80,000 hours of in-home nursing and respite care, giving Jack and Jill families the invaluable gift of time.
incognito launch
The launch of the 2026 incognito collection was celebrated at the National Gallery of Ireland on 22nd April, surrounded by masterpieces from legends such as Vermeer, Caravaggio and Jack B. Yeats. We brought together a vibrant mix of contemporary contributors, including including TV artist, author and environmentalist, Don Conroy, Creative Director of the Paul Costelloe brand, William Costelloe, contemporary artists Poppy Melia and Marcel Lindsay, photographic artist Amy O’Riordan and visual artist Miriam Smithers.
Also in attendance were Jack and Jill parents Hannah McGrenera and Mamoek Beukers and their children Nicolaas (10) and Mila (5) who has been receiving in-home nursing care and respite support from Jack and Jill over the past four years.
Browse highlights from the launch event below and visit the collection to discover your own piece of incognito magic!
A big thank you to Lucinda Hall and her wonderful incognito selection committee, which has included John and Jen Searle, Bridgie O’Hanlon, Shanny Bolger, Nicky Ashe, Nick Gore Grimes and Suzanne MacDougald over the years. Now in its 10th year, incognito has reached remarkable milestones thanks to the generosity of the public, artists, and partners.
1000+ Artists
24,537 original pieces of art
From over 52 countries...
Raising €1,375,240 raised for Jack and Jill...
Providing 76,426 hours of home nursing and respite care.


